Feeling Invisible isn’t a Superpower

A 50-year-old French author, not worth naming, recently remarked in a magazine that women older than fifty are invisible to him. “The body of a 25-year-old woman is extraordinary. The body of a woman of 50 is not extraordinary at all,” he is quoted as saying, showing his maturity level to be closer to a pubescent boy than his actual age.

While the paper-thin insights of this one man isn’t worthy of rebuttal, the truth is, the belief that women 50+ lose their luster is shared by a disproportionate number of people in modern-day culture. A recent study revealed that more than two-thirds of women over the age of 45 have experienced a fallen lack of confidence—judged negatively because of their age from the opposite sex, and by younger women.

Technology also plays a role in the perception of older women being out of sync with social media and the digital world, which is not at all true. But perception is everything, and while the cliché is that men grow old in a dignified fashion, women just grow old. As a woman 50+ with my own domain, Twitter handle, and Facebook professional pages, my online footprint is impressive, and I look within and see anything but.

On the local-front, Michigan Governor Whitmer, at age 47, is just hitting her stride. Other notable West Michigan women include WMU Athletic Director Kathy Beauregard, U.S. Secretary of Education Betsy DeVos, and countless other professionals, artists and creative souls finding their voice at an age that shouts from the rooftops, “I’m just getting started!”

Let’s follow the lead of 71-year-old actress, Glenn Close. As a 2019 Golden Globe winner for her portrayal in The Wife, she delivered this impassioned acceptance speech honoring her late mother.

“… I’m thinking of my mom who really sublimated herself to my father her whole life. And in her 80s she said to me, “I feel like I haven’t accomplished anything. …What I’ve learned from this whole experience is, women, we’re nurturers, that’s what’s expected of us. We have our children, we have our husbands if we’re lucky enough, and our partners. But we have to find personal fulfillment. We have to follow our dreams. We have to say, “I can do that, and I should be allowed to do that.”

The other day, as my grown son gazed at the DIY décor flowing throughout his parent’s living room, he looked at me and asked why I never displayed my artistic flair while he and his brother were still living at home—not comprehending the sacrifices a mother makes when given the choice of self-expression or simply keeping a home from imploding.

But the truth is, we need to make time for ourselves at every phase in our lives. Women in particular are far too willing to sacrifice self-worth for the sake of loved ones, and it doesn’t have to be an either-or decision.  My job is balanced with my passion for writing and my life-long goal of becoming a mediocre golfer. As a woman 50+, I’m looking forward to the second half of my own story.

Follow Heidi’s column in Women’s LifeStyle  of Greater Kalamazoo Magazine
Heidi

Christmas Shopping Gone Wrong

WARNING…

This Christmas season, young girls everywhere will once again be forced to drive toy cars, cook in play-kitchens, sing into play-microphones, play guitars, and read books that come in only one color… PINK.

PLEASE…

Stop buying pink toys for your girls. Contrary to what the local Target Store believes, girls have been known to grow up to play guitars that come in colors other than pink.

Young girls deserve to enjoy ALL the other beautiful colors.

Thank you.

She Means Business…

Below, is a photo of women…

She Means Biz Photo 2018 - Copy.jpg
Photo courtesy of K. Redmond Photography and Women’s LifeStyle of Gr. Kalamazoo

These women live in the Kalamazoo area and either own their own business or are part of a team that employs and appreciates what women bring to the table.

A quick glance at this group shows a wide swath of personalities, backgrounds, and lifestyles. No two are the same or even similar. Within this group of women, you’ll find a commercial real estate consultant, a banker, a therapist, a photographer, an advertising expert, a professional personal assistant, an image consultant, a magazine publisher, an artist, an event planner, and a plethora of other professionals.lego-nasa-women-set

So, saying that the photo above is “a photo of women,” is like saying these boss astronaut action-figures are simply Lego blocks.

Celebrate Women in Business by doing business with women. It’s that simple.

Embrace Your Inner-Weird

If I had to live my life again, I’d make the same mistakes, only sooner.

~~ Tallulah Bankhead

As the Kalamazoo Growlers put the screws to the Rockford Rivets on a recent Saturday afternoon, a group of 50+ year-old people (men and women) sat under the baking sun, discussing what age they would choose if given the opportunity to travel back to a younger day. Not surprisingly, no one wanted to be in their twenties again. After all, most twenty-somethings in my day were cash-poor and working at McDonald’s to supplement college classes and nights at Wayside.

But what was surprising is that no one in this lively group wanted to relive their thirties either. The overwhelming go-to age to revisit if given the chance?

Forty.

Because it takes forty damn years to finally get comfortable in our skin and accepting of who we are. So, with help from the rear-view mirror, here are the bits of wisdom I would share with my 18-year-old self…

Heidi and Silvia Camping - 5-85
My sister & my 24-year-old self.

Embrace your inner-weird – Part theater geek, part tomboy—I knew I wasn’t your average kid way back then. I just didn’t know that I could celebrate my quirky inner-weird. Remember that oddly talented girl in school who didn’t care what people thought of her? Be her.

Relax – If only someone had taken me aside when I was a mere twenty-something and told me to relax—that I was only halfway to becoming my whole self. While teens envision 30-year-olds as being grownups, the truth is, at 50+ I’m still looking forward to reaching grownup status.

Take that summer job at Yellowstone – Or the camping trip with friends to the U.P. The point is, celebrate your newfound independence. You may think that you have your entire life to travel but life is about twists and turns, and before you know it, you’ll be pushing a stroller through Disney World and holding your mother’s hand in the nursing home. Yep, it goes by that fast so it’s OK to be a little selfish now.

Make your own mistakes – Oprah Magazine once featured the following tips for succeeding in life – “Learn from the mistakes made by others.” I could not disagree more, for I have never learned from watching others make mistakes. In fact, if you’re not making mistakes, you’re not living. Legendary actress Tallulah Bankhead had it right with her wisdom that mistakes should be made often and earlier. Don’t spend your life on the sidelines watching others have all the fun—make your own mistakes. Heck, I don’t even care if you make some of the same mistakes twice.

The advice I would give my younger self? Embrace your inner-weird and enjoy the ride—mistakes and all!